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One of the most important aspects of writing a successful sports article is keeping it concise. Even if you aren’t bound by the word count restrictions of newspaper editors, readers appreciate concise pieces. Breaking down complex stories into smaller, easy-to-read paragraphs will help your audience stay engaged.

Women in Sports: Profiles of the Year’s Top Female Athletes

Another key aspect of sports writing is relating the emotional element of the event to your audience. Using descriptive language and imagery can make your audience feel like they’re at the plate with the World Series on the line or serving for the U.S. Open title.

A well-crafted press release can be an excellent tool for promoting your sports news to potential media outlets and fans. Use a press release distribution platform such as Prowly to ensure your news gets seen by journalists who are interested in your content. Prowly’s vast network of contacts includes more than 8,368 sports journalists and 3,821 news outlets. You can even filter contacts based on the type of sport-related content you need to promote. For example, you can select journalists who are interested in a particular team or league.